Today in class we talked about internal PR within a company. This summer I worked for Best Buy, and I had a great experience. After the lecture today, I realized that my experience was due to the excellent internal PR. The first thing they did that was practice excellent communication between all levels of employees. As an entry level employee, I talked personally with the Regional executive who oversees all the Best Buy stores in the western United States. They also provided great incentives and benefits for their employees, even though I only worked part-time.
One of the things that impressed me most was the interaction with my immediate supervisor and manager. My manager would talk to me at least once a week and ask me how I was doing. He constantly asked if there was anything he could do for me. He also followed through. If I had concerns, I talked to him, and he did the best he could to resolve my problems. My supervisor was also great to work with and always provided positive encouragement. This atmosphere encouraged me to work hard and do well in my job. Even though I was working retail, I really didn’t dread going to work. I felt satisfied with my job. I know that internal PR works and is effective in a company setting because I have lived it.
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